Weekly Book Club 007 - Indistractable

(The English version follows)

之前有本名为 Hooked 的书被当作硅谷用户增长的圭臬。在这本书中,作者介绍了如何让用户上瘾,如何沉浸在 app 中,如何让用户上钩(hook)。没想到多年之后,作者又写了一本书叫做 Indistractable, 指导读者如何摆脱 app 的上瘾机制,如何更好地掌控电子设备。

作者实在像上帝一般,把 app 的制作方和使用方都“照顾”到了。左手卖盾,右手卖矛。也许没有 Hooked 这本书,app 的成瘾机制也没有那么顽固吧?

After all, the time you plan to waste is not wasted time.
Most people don’t want to acknowledge the uncomfortable truth that distraction is always an unhealthy escape from reality.
Dissatisfaction and discomfort dominate our brain’s default state, but we can use them to motivate us instead of defeat us.
It’s good to know that feeling bad isn’t actually bad; it’s exactly what survival of the fittest intended.
One of the most pervasive bits of folk psychology is the belief that self-control is limited—that, by the nature of our temperament, we only have so much willpower available to us.
A good rule of thumb is to talk to yourself the way you might talk to a friend.
What we fear most is usually what we most need to do.

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Indistractable

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A book called Hooked has been used as a guideline for user growth in Silicon Valley. In this book, the author explained how to get users addicted, and how to get users hooked. Years later, the author wrote another book called Indistractable, a guide on how to get rid of the addictive mechanism in apps and how to take better control of electronic devices.

It's like the God, 'taking care' of both the maker and the user of the app. The left hand sells the shield, the right hand sells the spear. Perhaps without Hooked, app addiction would not be so stubborn?

After all, the time you plan to waste is not wasted time.
Most people don’t want to acknowledge the uncomfortable truth that distraction is always an unhealthy escape from reality.
Dissatisfaction and discomfort dominate our brain’s default state, but we can use them to motivate us instead of defeat us.
It’s good to know that feeling bad isn’t actually bad; it’s exactly what survival of the fittest intended.
One of the most pervasive bits of folk psychology is the belief that self-control is limited—that, by the nature of our temperament, we only have so much willpower available to us.
A good rule of thumb is to talk to yourself the way you might talk to a friend.
What we fear most is usually what we most need to do.

Get 30% off for 1 year

Indistractable

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