Daily Productive Sharing 1149 - You Can Be Great at Sales

One helpful tip per day:)

If You Don’t Like Sales, Don’t Start a Company —this is advice from Hunter Walk to entrepreneurs. In English, "sales" has a much broader meaning than in Chinese—it’s not just about selling products but also selling your ideas:

Sales here refers to comprehensive selling: selling your product to customers, pitching your company to investors, and presenting your company to potential hires. These are all examples of "selling" in the English sense.
In simple terms, it’s about presenting the value you create to others and getting them to invest in it. That’s all part of selling.
Even if you’re introverted, a technical founder, or struggling with imposter syndrome, you can still become good at selling—because it’s a skill that can be learned.

This mirrors my own professional journey over the past year. For the first ten years of my career, I wrote code as a "maker." Starting the year before last, I began building a brand for global markets, shifting much of my work toward being a "seller": starting from scratch on e-commerce platforms, breaking into a second market after launching the first, moving from online to offline sales, and so on. All of this was very different from the work of a maker. Thankfully, I’ve stayed curious and kept working hard.

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If You Don’t Like Sales, Don’t Start a Company. 这是 Hunter Walk 给创业者的建议 -- 英文语境下的 sales 比中文要丰富得多，这里不仅仅指销售，还包括 sell your ideas:

这里的 sales 是全方位的 sales：把产品卖给客户，把公司展示给投资人，把公司介绍给应聘者。这些都是英文语境下的 selling；
简而言之，就是把你创造的价值介绍给他人，让他人愿意为之投入。这些都是 selling；
即使你内向，即使你是工程师出身，即使你有强烈的替代者综合症，你都可以变得擅长售卖，因为这些都可以学习。

其实这也是我去年一年的工作感悟，之前十年的工作都是写代码，也就是所谓的 maker；前年开始做品牌出海，很大部分工作变成了 seller：要在电商平台上从零做起；做起了第一个市场之后，要做第二个市场；做了线上，要突破线下。等等，一切都和 maker 的工作不太一样，好在我保持好奇，还在坚持努力。

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