Daily Productive Sharing 1213- Start A New Type Of Business
One helpful tip per day:)
Dan Koe believes that the best business model isn’t just a model—it’s a lifestyle:
- Many people run their business with an "employee mindset" instead of approaching it with an entrepreneurial, builder’s mentality.
- A new way to build a business starts with designing your ideal life—not as the only reason, but as the foundation.
- It’s a path of personal growth: you evolve, share the value you’ve gained, and create solutions for people like your past self—sustaining the life you want to live.
- The only way you truly fail is by giving up too early, lacking consistency, refusing to iterate, avoiding learning… or convincing yourself the life you wanted to escape "wasn’t so bad after all."
- If you don’t have money for ads, influencers, or traffic—start by building an audience.
- Building an audience means blending your personal growth and interests into something you can earn from long-term.
- With an audience, you don’t need to worry too much about sales or marketing “hacks”—those skills are really about building trust. Consistent content builds that over time.
- Building an audience and making money is a simultaneous learning process. Even if you don’t earn much at first, you’re building leverage for the future.
- As you evolve, you’ll spend less time on execution, increase your income, and have enough audience support to sustain the cycle.
- He suggests that 80% of your content should relate to the product or service you plan to launch, and 20% should explore your personal interests or ideas—watch how people respond.
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Dan Koe 认为最好的商业模式其实不是一种模式,而是一种生活方式:
- 很多人是在用“打工人”的心态做生意,而不是以创业者的思维去构建事业。
- 新的创业方式,是把你“理想的生活”作为出发点,但不是唯一理由。
- 这是一条自我成长的路径:你在过程中不断成长,分享你所积累的价值,通过为曾经的自己解决问题的方式,为那些和你经历相似的人提供解决方案,进而维持你的理想生活。
- 你唯一可能失败的原因,就是你太早放弃、缺乏坚持、无法迭代、拒绝学习……或者你开始自我欺骗,觉得你原本想逃离的生活“其实也没那么糟”。
- 建立受众就是将“个人成长”和“兴趣”结合起来,让你能够长期为此获得收入。
- 建立受众和赚钱是一个同步学习的过程。你一边学习,一边尝试获得收入。最差的结果是你至少建立起了一个受众群体,未来会越来越容易。
- 建议内容的 80% 围绕你未来计划打造的产品或服务的主题来写,20% 试着写些个人兴趣或观点,观察受众的反馈。
- 简而言之,直接回应式营销的本质是:抓住注意力、引导注意力,并促使读者采取行动,从而完成转化。
- 把注意力放在原则上,而不是具体战术,这样你就不会走偏。
- 创业前 6-12 个月的目标,是证明你有可以被他人认可的价值。
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